MARVEL CHECKLIST

Vao · **SUPERBANANE** Moderator Beiträge: 5647

ich bleibe bei Initiative:
22. AVENGERS: THE INITIATIVE
04/07 Initiative #1 - 127,798
05/07 Initiative #2 - 103,189 (-19.3%)
06/07 Initiative #3 - 92,339 (-10.5%)
07/07 Initiative #4 - 94,773 ( +2.6%)
08/07 Initiative #5 - 86,536 ( -8.7%)
09/07 Initiative #6 - 74,184 (-14.3%)
10/07 —
11/07 Initiative #7 - 66,455 (-10.4%)
6 mnth (-35.6%)

Okay, this is not good. INITIATIVE is shedding a regular 10% of its direct market readership month after month, and that’s an alarming rate of decline. Admittedly, the book started from an artificially high level, due in part to the dubious decision to promote it as an Avengers title. But even so, readers are deserting this book, and the decline shows no signs of levelling out. We’ve got a problem here.